Field & Concept was selected to manage a large-scale merchandising and store-remodeling project for Belgian retail group Mestdagh.
We deployed 200 merchandisers to coordinate the complete remodeling and shelf replenishment of multiple stores, delivered within a tight timeframe.
The client chose Field & Concept for the expertise, organisational capacity and mindset needed to mobilise a large field team and execute a complex rollout at speed.
From seasonal peaks to full store resets, we plan, staff and manage merchandising operations end to end, so retailers and brands get consistent in-store execution without the operational overhead.
