Proximus

Field account management - merchandising - logistics & brand activation

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For more than 25 years we work close with Proximus to ensure "the perfect store"

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Let's start with a quote of Didier Matgen -  Communication Manager at Proximus

Field & Concept is not just an agency specialized in merchandising & logistics, it's a solid, integrated Proximus partner. With your help, we ensure impeccable visibility in our shops & events, and control at all times. We know in real time what needs to be adapted. Thanks to your SMARTLAB and your experienced project management, nothing escapes us, and our time-to-market, so essential in our field, is guaranteed. Proximus has been "field" good to F&C for over 25 years!
We really appreciate our partnership.

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Merchandising

Through dedicated Field Account Management and a well trained team of visual & technical merchandisers, we maintain the network of Proximus

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With daily and monthly visits in own shops and at resellers, we ensure the respect of each marketing campaign instore.

The right POSM at the right place.

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We guarantee:

• the calculation of POSM to produce
• pick & pack of POSM per POS and merchandiser
• well organized planning of visits to ensure roll-out in max 3 days
• logistics follow-up

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• technical visits for maintenance of devices and/or repairs

• visibility visits for POSM
• vitrophanie installation

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• fully digitalized approach to improve time to market via www.smartlab.bi

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Logistics

We manage all the POSM & event materials of Proximus, going from permanent & semi-permanent to promo & marketing related materials.

Through our DIGITAL TOOLS (such as webshop), Proximus has a full view on all articles and their life-cycle in our warehouse AND in the field .

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Brand activation

We support local campaigns to bring all Proximus services and products under the attention!

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